Increasingly, doctors are realizing how social media can help them professionally. Many a times, doctors may indulge in ‘unprofessional’ activities online or might not behave in a way consistent with expected behavior online. Royal College of General Practitioners (with a few partners) has come up with draft guidelines on physician use of social media. You can go through the document here and comment on their Facebook page here.

Here’s a synopsis of what they say;

1. Be aware of the image you present online and manage this proactively

2. Recognise that the personal and professional can’t always be separated

3. Engage with the public but be cautious of giving personal advice

4. Respect the privacy of all patients, especially the vulnerable

5. Show your human side, but maintain professional boundaries

6. Contribute your expertise, insights and experience

7. Treat others with consideration, politeness and respect

8. Remember that other people may be watching you

9. Support your colleagues and intervene when necessary

10. Test out new ideas, learn from your mistakes – and have fun!

You can find more tips here - Doctors’ Use of Email and Social Media : Guidelines